Founded in 2013 in the heart of Los Angeles, this business is proudly woman-owned and minority-owned apparel brand celebrated for its timeless, thoughtful designs inspired by real women and real life. Each collection blends effortless West Coast elegance with flattering, wearable silhouettes—ranging from flowy florals and tunics to inclusive plus-size styles.

Every garment is conceived in-house and locally manufactured by three trusted sewing contractors, ensuring
uncompromising quality, speed, and consistency—luxuries rarely found in overseas production. The brand’s proven design quality is reflected in over 900 customer reviews and a 4.7-star rating on Faire, alongside a 4.4-star rating on FashionGo, affirming its reputation in the boutique space nationwide!

With a loyal wholesale clientele, established vendor relationships, and steady demand for its core, proven silhouettes, this brand is built for longevity and scalability. The current owner leads with a creative vision rooted in inclusive beauty and enduring style, and is open to continuing as a design consultant to ensure a seamless transition. Operating from a 5,000 sq. ft. facility (assumable lease at $5,217/month), the brand runs with 3 employees under the owner’s 40-hour weekly leadership. With a loyal wholesale base, proven silhouettes, and documented processes, it’s ready to scale or run semi-absentee.

Owner is selling to retire and focus on personal commitments, but is willing to stay on to design or help transition.

For the seasoned fashion entrepreneur or strategic investor, this business offers a rare opportunity to acquire a turnkey American-made fashion house with an established market presence, strong creative DNA, and the flexibility to evolve. This is more than a brand—it’s a platform for artistry, innovation, and enduring success.