MaxStrength Fitness provides 1-on-1 training, improving strength and overall health to active agers in a calm, private environment with science-based workouts designed for efficiency and results.
Fitness & Beauty, Healthcare & Senior Care
About MaxStrength
Build Wealth. Transform Lives (Including your own). Strength training has been proven to be an essential element of aging well. MaxStrength Fitness is a premier 1-on-1 personal training company meticulously designed for the active ager. Our program is efficient, effective, and safe, providing clients with personalized sessions that last just 20 minutes, twice a week. Clients come in by appointment only, ensuring a focused, results-driven experience in an environment tailored to optimize their fitness journey.
2021 (5 years)
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Franchise Fees
$54,900
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Why MaxStrength?
At MaxStrength Fitness, we cater to an affluent demographic aged 45 and above, often underserved yet highly loyal. Our clientele includes busy CEOs, business owners, and retired baby boomers seeking health and vitality without the hassle of long, ineffective gym sessions. They demand fast results and a world-class experience, and that is precisely what we deliver.
Key Highlights:
- No Industry-Specific Knowledge Needed: Benefit from an intensive onboarding process and a science-backed training protocol that delivers results efficiently. Entrepreneurs can seamlessly pivot to their passion with ongoing mentorship and support from MSF.
- Quick Rate of Return: Achieve profitability in as little as 6 months, thanks to our efficient operational model.
- Loyal and Untapped Demographic: With an average client value of nearly $6,000 per year, our affluent clients prioritize wellness and appreciate premium services that yield quick results.
- Small Footprint, Minimal Real Estate Restrictions: Operate in Class A or B real estate, including office complexes or retail spaces. Our model thrives even in less visible locations like corporate parks.
- Turn-Key Operations: Our franchise is designed for simplicity. Daily tasks are manageable with minimal inventory, allowing franchisees to focus on training clients and growing their business.
- Small Staff Size: Hire based on needs; trainers are compensated per session, ensuring they are invested in client retention while benefiting from our proven client attraction system.
Ideal Candidate
We are seeking entrepreneurs eager to make a meaningful impact on others' health and quality of life. No prior fitness or training experience is necessary. Ideal candidates will possess strong business acumen, a willingness to learn, and the discipline to follow our proven, science-based operational model.
$430,000 - $639,000
$175,000
$400,000
Testimonials
"I’ve worked in the corporate world for 20 plus years now, mainly in fintech, but over the last five years or so, it kind of dawned on me that this is not the legacy I want to leave behind. It ended up being the one that I was really drawn to; It’s more like the core values of MaxStrength. Consistency. Always improving. Over-delivering. Putting the customer first. Helping people. I’m not paying a royalty to do my own thing, I’m paying a royalty because someone else already figured it out. I’m just doing what they did. We had the most successful opening of any location, I think. "
Tim Dardis, 3-Unit Franchisee, Ohio
