A leading therapeutic massage franchise built on recurring memberships, strong unit economics, and scalable systems.
Fitness & BeautyAbout Elements Massage
At Elements Massage™, we’ve built a therapeutic-massage franchise that delivers on both wellness and business success. Since its founding in 2006, the brand has grown to nearly 250 studios across the U.S. and Canada, making it one of the fastest‑expanding names in massage and wellness.
Thanks to our signature membership model — the Elements Wellness Program™ — studios average about 557 members per location, with top-performing studios exceeding 1,200 members. This recurring‑revenue base offers strong stability and predictable cash flow for owners.
Financial performance further underscores the opportunity. Studios open more than one year report an average unit volume (AUV) of about $955,676. Top‑tier studios (top 10%) have reached AUVs over $2.26 million, showing the revenue potential when operations are managed effectively.
Recognition and brand strength add further value. Elements has been ranked on the Inc. 5000 list of fastest‑growing private companies and the Entrepreneur Magazine “Franchise 500.”
In 2023, the brand was named among the Top 100 “Game Changers” by Franchise Dictionary Magazine — a nod to the model’s recurring-revenue strength and rising demand for wellness services.
Finally, the support and infrastructure of parent company WellBiz Brands, Inc. add a strategic advantage. Owners benefit from proven systems, membership‑marketing tools, training, and operational support — making Elements a fully supported, growth‑ready investment.
2006 (19 years)
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$936,342
Franchise Fees
$450,000
$32,000 Veteran's Fee
6.0%
Gross Receipts
2.0%
Gross Receipts
Why Elements Massage?
- Proven Success – Elements Massage operates a streamlined, service-focused business model centered on therapeutic massage and exceptional client care. With strong membership-driven revenue and loyal, long-term clients, franchisees benefit from a concept that is both meaningful and consistently profitable.
- Strong Brand – Backed by WellBiz Brands, Elements Massage is a trusted national leader in therapeutic massage with a reputation for delivering personalized, high-quality bodywork. The brand is supported by a powerful wellness portfolio that spans hundreds of units nationwide, reinforcing credibility and consumer confidence.
- Growth Opportunity – The scalable model allows owners to grow at their own pace through increased membership volume, expanded therapist capacity, and potential multi-unit ownership. High consumer demand for wellness and stress-relief services creates strong opportunity for long-term expansion.
- Marketing & Operational Support – Franchisees receive comprehensive onboarding, hands-on operational training, marketing programs for launch and ongoing growth, and continuous guidance from industry specialists. Support includes therapist recruiting tools, guest experience best practices, and business-performance coaching.
- Feel-Good Business – Elements Massage improves clients’ lives through pain relief, stress management, and overall well-being. Owners take pride in running a people-first business that creates real impact for clients while offering a supportive, purpose-driven workplace for massage therapists.
- Be Your Own Boss – Build a deeply rewarding career with a mission-driven wellness brand. As a studio owner, you’ll shape your culture, lead an expert team of therapists, and grow a business rooted in healing, community, and long-term client relationships.
Ideal Candidate
The ideal Elements Massage franchisee is a compassionate, business-minded leader with an entrepreneurial drive and a genuine passion for health and wellness. They are committed to delivering exceptional, client-focused experiences and creating a calming, supportive studio environment that keeps members engaged, satisfied, and returning consistently. They understand the strength of Elements’ proven, membership-based therapeutic massage model and are motivated to grow through client retention, community involvement, and potential multi-unit expansion.
Successful candidates excel at leading people and building strong teams. They can recruit, support, and inspire licensed massage therapists while fostering a positive, wellness-driven culture that prioritizes both guest care and therapist well-being. They embrace the Elements Massage mission, uphold brand standards, and serve as trusted advocates for wellness in their community.
Operationally disciplined and results-oriented, they follow the established franchise system while bringing strong management, organization, and sales skills to drive consistent studio performance and long-term success.
$515,789 - $729,603
$150,000
$350,000
Testimonials
Lela LePlante “I opened my Elements Massage location in Prescott after managing the first Arizona location for three years. I was drawn to Elements because of the genuine care shown to clients and the personalized approach to matching them with the right therapist. Being part of this brand has allowed me to create a space where people feel valued and supported in their wellness journey.”
Sam Humphrey “I’ve worked in health and wellness for over 30 years, and owning Elements Massage allows me to focus on what I love most—helping people feel better physically and emotionally. The brand’s customer-focused approach and customizable sessions set it apart, and I’m proud to operate five locations in Scottsdale and Phoenix with a team that shares this vision.”
Joe and Maurocilo Claros “We believe massage therapy is more than just a luxury—it’s an essential component of overall well-being. The Elements Massage brand stood out to us because of its commitment to customized therapeutic experiences and its proven model for success. We’re glad to offer our community in Tracy a place to relax, heal, and thrive.”





