Counseling Services is a well-regarded, highly profitable mental health practice serving Central and South New Jersey. Established in 1992, VCS is highly regarded, well-established and has a strong network of partners, and a constant stream of referrals. The practice continues to expand and there is scope for further growth. The only restraint on even further expansion is the owners limiting the number of clinicians she must manage as she wishes to retire.
The practice saw growth of approx. 6% pa from 2021-24, with income reaching $1.9m in 2024, with profits of $450,000. The market for mental health services remains underserved in the area - particularly in South Jersey - and there is scope for significant expansion. With new clinicians coming on board, and the addition of a satellite practice in Cape May now in place, sustainable growth of 85% over the next 5 years is planned for, with profits potentially rising to $1m pa in that period.