Turnkey business sold for 25% of worth $400k inventory (02straps.com)

Asking Price$199,000

Cash Flow
$150,000

EBITDA$100,000

Gross Revenue$27,000

Inventory$400,000
Not included in asking price
FF&E$41,000
Included in asking price
Real EstateNot Disclosed

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Turnkey business sold for 25% of worth $400k inventory (02straps.com)


Asking Price$199,000

Cash Flow
$150,000

EBITDA$100,000

Gross Revenue$27,000

Inventory$400,000
Not included in asking price
FF&E$41,000
Included in asking price
Real EstateNot Disclosed

Business Description
Great opportunity for YOU! With cash and a bit of drive it would be easy to take this watch strap business to the next level and make a great living from day 1. I am selling my Watch strap company and all the Inventory with it. I opened this business over 6 years ago, and you would be taking it over as it is still open and still generating revenue. I have not taken an y profit out of the business, but have poured the profits back into product purchases.

This is Turnkey business being sold as an asset sale based on my price. You will start generating immediate income as I am including my website, Ebay and Etsy accounts as they are active and currently generating revenue.

The Current Inventory and FF$E alone are worth more than $400k and I am asking 1/2 of that.

PLEASE READ BELOW Before proceeding - Please do not respond or ask questions if you do not have $200k to purchase this business.

Why am I selling? My wife was recently (Feb 25) diagnosed With Stage 4 Metastic Melanoma throughout her body. Her Melanoma cancer was in remission from 2021, but has returned and is aggressively spreading throughout her body. Doctor estimates 2-6 months if her treatments aren’t working by mid April. She is fighting hard with various treatments, but they require an immense amount of time from me, and the strap business is suffering. Also, I want/need to spend every waking moment with her, just in case she doesn’t beat Cancer…… this time.

This is the main reason I am limiting “Tire kickers” without the capitol to move forward and I ask you to respect our time if you cannot make the purchase.

Because I am offering this business for 20-30% of what its worth, and don’t have the time to waste on non capitalized buyers. Whoever buys it is getting 6 years of my sweat equity and pure profit going forward.

Why you need to jump on this opportunity:
The current Inventory, FF&E and supplies would cost you $450k to open this business from scratch, yet I am selling for $200k
eBay business may not be transferable I have learned, but I can teach you how to set up a new one and list if needed.
• 02straps.com 6 year old Website
• Instagram account with 26k followers, but not selling there currently as I had been too busy without adding additional places to sell
• 6 years building a positive business with many loyal customers and self generating up to $300k annually in Sales at a 60% or more profit margin.
• Watch straps in all materials - (value at cost $343k my cost, but over $400k with current prices and tariffs).
• Current Inventory retail Value at end user sale - almost $2.4 million in future sales. If you don’t buy any additional inventory, you have $2.4 million in future revenue

For research purposes, here are my user names on various websites

Google - 02straps.com
Instagram - 02straps
eBay - 02strapsandwatchbands
About the Business
Years in Operation
6
Number of Employees
0
Currently Relocatable
Yes
Currently Home Based
Yes
Facilities & Assets
* 100 high end homage watches (value $25-30k). These were used for pictures with various straps
• Desktop computer with a large high end monitor (Apple mac mini) (value $500)
• Watch supplies and dyes, and all materials (value $10k)
• Signed letter that I will not directly compete with 02straps for up to 5 years
Furniture and cabinets for storage of inventory and additional FF&E not captured other places (Value - $5k)
Website
https://www.02straps.com/
Market Outlook / Competition
There are alot of competitors, but a place for 02Straps. We have spent $0 on marketing, so our growth from $0 to over $250k in annual sales is organic over the last 6 years while working in the business about 20 hours a week on average.
Opportunities for Growth
So much opportunity here.
* Expanding to Amazon could double sales
* Selling my straps with Apple adapters could add 25-30% to top line sales (54% of all worldwide strap purchases are for an apple watch.
* Marketing could drive significant sales
* Leverage the 26k Instagram followers and start selling there
About the Sale
Seller Motivation
Cancer has struck the family
Transition Support
Will provide 1 week of on site training post purchase and will remain available for 6 months as new owner needs.
Financing Options
Cash Sale Only
Listing Info
ID
2342313
Listing Views
2730
Attached DocumentsAttachment Disclaimer

sell_02straps_2025.pdf


Contact Seller

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Business Listed by: Brad Jackson

Listing ID: 2342313 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.


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