Tech-Enabled CPG and Shopper Marketing Consultancy
Business Description
Description:
The Company is a premier business-to-business (B2B) technology-driven shopper marketing agency and activation platform focused on unifying the fragmented landscape of digital marketing. The Company’s core services include strategic assessment & planning, media planning & implementation, evaluating marketing campaign outcomes, and providing recommendations for future campaigns.
Key Aspects:
• Revenue grew at a compound annual growth rate (CAGR) of 48.9% from 2020 to 2023
• Gross profit margins averaged 66.5% from 2020 to 2023
• Adjusted EBITDA margins averaged 20.2% from 2020 to 2023
• 30+ unique ad-tech partners and access to sales data from 85+ retailers
• Proprietary intelligent software-as-a-service (SaaS) commerce platform
• Master service agreements (MSAs) in place with clients
• The company has received multiple reputable industry awards including Inc. 5000 Fastest Growing Companies
Opportunities:
• Capitalize on the company’s remote nature and expand service offerings internationally
• Continue to focus on securing multi-year brand contracts and introduce retainer services to clients
• Continue establishing agreements with ad tech companies
• Utilize proprietary intelligent SaaS commerce platform to automate tasks that are currently executed manually
• Expand service offerings to new industries outside of ad-tech, CPG, and brand marketing companies
• Capitalize on artificial intelligence (AI) and machine learning (ML) to create expansive language models for marketing campaign improvements
Headquartered:
• United States
Current Markets:
• The Company leverages its platform and data-centric approach to serve ad-tech agencies, consumer packaged goods (CPG) companies, and brand marketers across the US.
Real Estate:
• The Company operates fully remote.
Shareholder Ownership:
• The Company is owned by five shareholders, two of whom are active in the operations of the Company. The two active shareholders are willing to remain with the Company following a sale to facilitate a smooth transition to new ownership. All non-active shareholders would like to fully exit following a sale.
The Company is a premier business-to-business (B2B) technology-driven shopper marketing agency and activation platform focused on unifying the fragmented landscape of digital marketing. The Company’s core services include strategic assessment & planning, media planning & implementation, evaluating marketing campaign outcomes, and providing recommendations for future campaigns.
Key Aspects:
• Revenue grew at a compound annual growth rate (CAGR) of 48.9% from 2020 to 2023
• Gross profit margins averaged 66.5% from 2020 to 2023
• Adjusted EBITDA margins averaged 20.2% from 2020 to 2023
• 30+ unique ad-tech partners and access to sales data from 85+ retailers
• Proprietary intelligent software-as-a-service (SaaS) commerce platform
• Master service agreements (MSAs) in place with clients
• The company has received multiple reputable industry awards including Inc. 5000 Fastest Growing Companies
Opportunities:
• Capitalize on the company’s remote nature and expand service offerings internationally
• Continue to focus on securing multi-year brand contracts and introduce retainer services to clients
• Continue establishing agreements with ad tech companies
• Utilize proprietary intelligent SaaS commerce platform to automate tasks that are currently executed manually
• Expand service offerings to new industries outside of ad-tech, CPG, and brand marketing companies
• Capitalize on artificial intelligence (AI) and machine learning (ML) to create expansive language models for marketing campaign improvements
Headquartered:
• United States
Current Markets:
• The Company leverages its platform and data-centric approach to serve ad-tech agencies, consumer packaged goods (CPG) companies, and brand marketers across the US.
Real Estate:
• The Company operates fully remote.
Shareholder Ownership:
• The Company is owned by five shareholders, two of whom are active in the operations of the Company. The two active shareholders are willing to remain with the Company following a sale to facilitate a smooth transition to new ownership. All non-active shareholders would like to fully exit following a sale.
Listing Info
- ID
- 2245711
- Listing Views
- 388
Attached DocumentsAttachment Disclaimer
Teaser_V2_BN000047899_Tech_Driven_Shopper_Marketing_Agency_Platform.pdf
Listing ID: 2245711 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
Businesses for Sale Communication & Media Businesses for Sale Other Communication & Media Businesses for Sale