Profitable Lifestyle Brand in Denim & Athleisure
Business Description
Profitable Lifestyle Brand in Denim & Athleisure for Sale | 61% GM | $228K TTM Profit | Low Marketing Costs
? Ready to own the next big hit in fitness apparel?
This is a rare mix: strong repeat customers, super-lean ad spend (Google + email only), a real social media following, and branding with household-name potential. Pair that with high quality apparel that caters to the ever growing fitness niche, and the sky is the limit. This is a trademarked business promoting ongoing continuity and growth.
? At a Glance
Platform: Shopify
Business Model: 3PL with stocked inventory
Customers: 35,000+
Year Launched: 2019
TTM Revenue: $517k
TTM Net Profit: $228k
Lifetime Revenue: $6.5M
Gross Profit Margins: ~60%
Returning Customer Rate: 75% (last 90 days)
? What Makes This Business Stand Out
Product Moat
Fit & comfort customers rave about ? reviews + repeat
Proven Profitability
High-margin products, consistent net profits, and strong customer retention
Engaged Customer Base
35K+ customers and a solid email list fueling repeat revenue
Marketing Engine With Room To Grow
Massive ROAS on Google, with underutilized Meta ads
Operational Simplicity
3PL and suppliers are in place and coordinated.
Growth-Ready Setup
Expand products, scale ad spend, or launch into new regions with ease.
Team Continuity Option
A dedicated Marketing Manager & E-Commerce Manager can stay on for a new owner if he/she wishes to be more hands-off.
? Ready to own the next big hit in fitness apparel?
This is a rare mix: strong repeat customers, super-lean ad spend (Google + email only), a real social media following, and branding with household-name potential. Pair that with high quality apparel that caters to the ever growing fitness niche, and the sky is the limit. This is a trademarked business promoting ongoing continuity and growth.
? At a Glance
Platform: Shopify
Business Model: 3PL with stocked inventory
Customers: 35,000+
Year Launched: 2019
TTM Revenue: $517k
TTM Net Profit: $228k
Lifetime Revenue: $6.5M
Gross Profit Margins: ~60%
Returning Customer Rate: 75% (last 90 days)
? What Makes This Business Stand Out
Product Moat
Fit & comfort customers rave about ? reviews + repeat
Proven Profitability
High-margin products, consistent net profits, and strong customer retention
Engaged Customer Base
35K+ customers and a solid email list fueling repeat revenue
Marketing Engine With Room To Grow
Massive ROAS on Google, with underutilized Meta ads
Operational Simplicity
3PL and suppliers are in place and coordinated.
Growth-Ready Setup
Expand products, scale ad spend, or launch into new regions with ease.
Team Continuity Option
A dedicated Marketing Manager & E-Commerce Manager can stay on for a new owner if he/she wishes to be more hands-off.
About the Business
- Years in Operation
- 6
- Currently Relocatable
- Yes
- Facilities & Assets
- Contracts with customers and suppliers
Customer databases (Instagram followers, 50k+ customers)
Content, images, and logos
Advertising accounts and data (Facebook, Google Ads)
Influencer list
Domain name
Marketing materials
Policies
Relevant email accounts
Social media accounts (Instagram, Facebook)
Website files, source code, and content
E-commerce platform accounts
Review account with Trustpilot
Dedicated Operations Manager and Marketing Manager - Website
- https://fitizenjeans.com/
- Market Outlook / Competition
- Performance apparel is competitive, but this brand wins a distinct niche: muscle-fit/comfort denim. It also has some of the sleekest branding, ready to become a household name in apparel. Where many labels are either fashion-first (poor comfort) or generic (poor brand/longevity), this one combines it all. The line is curated, consistent, and supported by real reviews, a recognizable creative style, and a dependable 3PL. That rare mix of product moat, lean acquisition, and simple operations creates a durable edge in a crowded market.
- Opportunities for Growth
- Increase marketing budgets
Expand marketing channels
Add new product lines
Expand sales channels
Add affiliate marketing
Expand target audience (Worldwide)
And much more!
About the Sale
- Seller Motivation
- We are raising funds for our main business to invest in, in order to achieve fur
- Transition Support
- We'll provide a 90-day support window to the new owner, but are ready to extend the window should the new owner require more support.
Support will be provided by the following methods:
Email
Whatsapp
Online call
Phone call
In person (If possible) - Financing Options
- To be discussed.
Listing Info
- ID
- 2409593
- Listing Views
- 50
Business Location
Listing ID: 2409593 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
