Opportunity to own the exclusive Madison, WI territory of the fast-growing Doody Calls franchise, a leader in pet waste management services.
Our family purchased the Madison territory in Spring 2022 and successfully grew revenue from $0 to $80K annually in just 2.5 years, with minimal marketing. Most of our business comes from organic search, word-of-mouth referrals, and light Facebook advertising. This territory has significant untapped potential with room to grow through more aggressive local marketing, hiring additional staff, or offering expanded services.
In early 2024, another one of our businesses experienced explosive growth, which has prevented us from giving Doody Calls the attention it deserves. Despite that, this business continues to grow year-over-year and is well-positioned for someone ready to take it to the next level.
We currently employ one full-time staff member who has been with us for over a year. He is extremely reliable, has never called in sick, and knows the routes and customers well. This makes it easy for a new owner to step in without operational disruption.
The business currently breaks even with the employee in place, assuming no additional burden from owner or manager salaries—making it an excellent opportunity for an owner-operator or someone looking to scale gradually.
This is a turnkey, low-overhead business with strong brand support from the franchise and a growing market demand for pet services.

What You Get:
Exclusive rights to the Madison, WI territory (includes surrounding areas – map available upon request)
Established Doody Calls business with existing client base
Reliable full-time employee already in place
Revenue currently at ~$80,000/year and growing
Franchise training and support
Local name recognition and online visibility
Marketing materials and operational guidance from current owner


Growth Opportunities:
Increase digital marketing (Google Ads, SEO, social media)
Expand into surrounding neighborhoods and suburbs
Hire additional staff to scale routes and efficiency
Target commercial properties (apartment complexes, HOAs, parks)



Reason for Selling:
Focusing on our other rapidly growing business. Doody Calls deserves more time and attention than we’re able to give it right now.

Franchise Information:
Doody Calls is a trusted national brand in pet waste removal, offering recurring residential and commercial services. Franchise support includes training, marketing tools, systems, and more.

Contact us today to request the territory map, financials, or schedule a conversation.