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Pet Health & Wellness CPG Manufacturer - Established Brand in Retail
Business Description
Executive Summary
Reliant Health Brands (RxH), is a full-scale developer, manufacturer, and distributor of proprietary flavored oral and topical formulations primarily for dogs, cats, and horses in its owned 17,000 square foot facility headquartered in FL. RxH sources its raw materials and custom-manufactured primary packaging from a diverse set of qualified suppliers, so that tariffs and other supply chain disruptions have little effect on the sustainability of the company's operations.
As an innovator in the market for liquid pet supplements (a growing dosage form according to the company's major retail partners), RxH has developed numerous proprietary active-ingredient blends and formulas, providing its exclusive pet products under the LIQUID-VET® brand name with new novel and innovative dosage forms set to launch this quarter (with very strong interest with current and new retail partners already).
RxH’s holistic formulas are recognized for its retailer exclusive flavor options making its formulas tastier, easier to dose, and healthier as compared to typical pills, powders, and chews that feature little to no innovation in the market and crowd existing store shelves.
The company currently offers hip & joint, itch & allergy, teeth & gums, kidney & bladder, calm & content, flea & tick, pre & post biotic, multi-functional, and immune product lines.
RxH has a dedicated consumer following and diverse base of retail customers across a variety of classes of trade, including mass, grocery, pet specialty chains, farm & feed, and online-only retailers.
Future growth plans include launching (already developed in-house) oral and topical formulations for humans and intends to launch those lines under the LIQUID-DOC® brand name. In addition, RxH has the capability and knowledge to further expand into over-the-counter (“OTC”) pharmaceutical products under both the LIQUID-DOC® and LIQUID-VET® brands in the future.
Reliant Health Brands (RxH), is a full-scale developer, manufacturer, and distributor of proprietary flavored oral and topical formulations primarily for dogs, cats, and horses in its owned 17,000 square foot facility headquartered in FL. RxH sources its raw materials and custom-manufactured primary packaging from a diverse set of qualified suppliers, so that tariffs and other supply chain disruptions have little effect on the sustainability of the company's operations.
As an innovator in the market for liquid pet supplements (a growing dosage form according to the company's major retail partners), RxH has developed numerous proprietary active-ingredient blends and formulas, providing its exclusive pet products under the LIQUID-VET® brand name with new novel and innovative dosage forms set to launch this quarter (with very strong interest with current and new retail partners already).
RxH’s holistic formulas are recognized for its retailer exclusive flavor options making its formulas tastier, easier to dose, and healthier as compared to typical pills, powders, and chews that feature little to no innovation in the market and crowd existing store shelves.
The company currently offers hip & joint, itch & allergy, teeth & gums, kidney & bladder, calm & content, flea & tick, pre & post biotic, multi-functional, and immune product lines.
RxH has a dedicated consumer following and diverse base of retail customers across a variety of classes of trade, including mass, grocery, pet specialty chains, farm & feed, and online-only retailers.
Future growth plans include launching (already developed in-house) oral and topical formulations for humans and intends to launch those lines under the LIQUID-DOC® brand name. In addition, RxH has the capability and knowledge to further expand into over-the-counter (“OTC”) pharmaceutical products under both the LIQUID-DOC® and LIQUID-VET® brands in the future.
About the Business
- Years in Operation
- 21
- Employees
- 11
- Currently Relocatable
- Yes
- Facilities & Assets
- All equipment and inventory included in the sale. Building/land NOT included in the sale, but is available for lease at current market rate or purchase as a separate deal, if interested.
- Market Outlook / Competition
- HIGH growth area in health & wellness for pets.
- Opportunities for Growth
- 1. Growth: New Line Development/Expansion (Pets AND People Products Current Developed for Launch).
2. Growth: Private Label/Contract Manufacturing w/ In-House Staff (Currently Not Being Offered/Targeted)
3. Growth: Direct-to-Consumer (Untapped Resource of Thousands of Pet Owners/Customers in Our Salesforce Database)
4. Growth: Continued Online-Only Retailer Expansion (Chewy, Amazon, Walmart)
5. Growth: International Market Expansion
Real Estate
- Owned or Leased
- Owned
- Not included in asking price
- Building Sq. Ft.
- 17,000
About the Sale
- Seller Motivation
- Ready to let experienced sales & marketing team expand our great company and bra
- Transition Support
- Owners glad to stay on to support all aspects of operations, sales for as long as desired.
Listing Info
- ID
- 2372022
- Listing Views
- 1191
Listing ID: 2372022 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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