Leading Marketing Data Wholesaler
Business Description
Description:
The Company operates as a broker, wholesaler, and retailer of marketing data, specializing in the production of customized databases, targeted mailing, telemarketing, and email lists.
Key Aspects:
• Revenue grew at a compound annual growth rate (CAGR) of 10.4% from 2021 through 2024.
• The Company averaged an 12.2% adjusted EBITDA margin from 2021 through 2024.
• Strategic marketing agreement with Dunn & Bradstreet (D&B) for over 25 years.
• The Company sells data from nearly 80,000 data sources.
• Employees are seasoned data experts with an average tenure at the Company of over 12 years and over 20 years in the industry.
Opportunities:
• Increase the size of the sales team to increase sales and market share.
• Benefit from the company's lean operational structure to continue natural growth.
• Continue the Company's SEO investments, which have led to an increase in lead generation.
• Consolidate the Company's brands under one name and logo.
• Merge digital marketing and direct mail capabilities to create omnichannel marketing opportunities.
Headquartered:
• Northeast, US
Current Markets:
• The Company specializes in delivering comprehensive data sets to all industries, with a primary focus on financial services, travel, and direct marketers in the US and internationally
Real Estate:
• The Company operates out of a 2,200 sq. ft. facility in the Northeast, US, leased from an unrelated third party.
• Management notes that the Company has moved to mostly remote operations since the COVID-19 pandemic, and a facility will no longer be needed post-sale.
Shareholder Ownership:
• The Company is fully owned by a single shareholder who wishes to de-risk and pursue retirement.
• The shareholder is willing to remain with the Company for a predetermined period to facilitate a smooth transition to new ownership.
The Company operates as a broker, wholesaler, and retailer of marketing data, specializing in the production of customized databases, targeted mailing, telemarketing, and email lists.
Key Aspects:
• Revenue grew at a compound annual growth rate (CAGR) of 10.4% from 2021 through 2024.
• The Company averaged an 12.2% adjusted EBITDA margin from 2021 through 2024.
• Strategic marketing agreement with Dunn & Bradstreet (D&B) for over 25 years.
• The Company sells data from nearly 80,000 data sources.
• Employees are seasoned data experts with an average tenure at the Company of over 12 years and over 20 years in the industry.
Opportunities:
• Increase the size of the sales team to increase sales and market share.
• Benefit from the company's lean operational structure to continue natural growth.
• Continue the Company's SEO investments, which have led to an increase in lead generation.
• Consolidate the Company's brands under one name and logo.
• Merge digital marketing and direct mail capabilities to create omnichannel marketing opportunities.
Headquartered:
• Northeast, US
Current Markets:
• The Company specializes in delivering comprehensive data sets to all industries, with a primary focus on financial services, travel, and direct marketers in the US and internationally
Real Estate:
• The Company operates out of a 2,200 sq. ft. facility in the Northeast, US, leased from an unrelated third party.
• Management notes that the Company has moved to mostly remote operations since the COVID-19 pandemic, and a facility will no longer be needed post-sale.
Shareholder Ownership:
• The Company is fully owned by a single shareholder who wishes to de-risk and pursue retirement.
• The shareholder is willing to remain with the Company for a predetermined period to facilitate a smooth transition to new ownership.
Listing Info
- ID
- 2397738
- Listing Views
- 85
Attached DocumentsAttachment Disclaimer
Teaser_v_2_BN000052291_Leading_Marketing_Data_Wholesaler.pdf
Listing ID: 2397738 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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