Established Women’s Bag Brand – Proven DTC w/ Strong Growth Potential
Business Description
Bodomint is a turnkey women’s bag brand with a strong foundation, beautiful assets, and untapped potential — ready for a marketing-savvy entrepreneur, creative founder, or work-from-home parent to grow it. In 2023, the brand generated $29K in revenue with minimal marketing, proving product-market fit and long-term viability. Additional assets include a Shopify Website with 2,210 customers, Instagram with 9,347 followers, and email list with 4,400 active subscribers.
Bodomint’s bags blend fashion and function — designed to serve as diaper bags, travel companions, and everyday lifestyle pieces — with particular appeal to stylish, active, beach-loving moms. The brand stands at the intersection of two growing markets: the $654M+ global diaper bag industry and the $9B+ surf and beach lifestyle space.
Included in the sale is a full library of thousands of professional lifestyle and product photos, videos, and brand assets — saving the buyer tens of thousands in startup content creation. The mobile-optimized Shopify store is integrated with an active Etsy shop, and the brand is approved for Amazon Brand Registry. Fulfillment is handled via a third-party contractor out of Santa Ana, CA, and supplier relationships are in place and reliable.
The brand’s target audience includes U.S.-based women ages 25–44 with mid-to-high income levels and family-oriented, coastal lifestyles. Bodomint’s visual identity, product design, and customer base position it to stand out in a crowded market — especially in the hands of a buyer with marketing know-how or creative vision.
Key Highlights:
$29K revenue in 2023
$80 lifetime AOV
37,457 website sessions in 2023
Shopify Website + Etsy Shops built with integration
Thousands of professional photos and videos included
Trademarked brand name
Approved for Amazon Brand Registry
$26.2K worth of inventory (at cost) included
U.S.-based LLC in good standing
Third-party fulfillment model
Established manufacturing relationships
This is an ideal opportunity for a marketing-savvy entrepreneur, creative founder, or work-from-home parent looking to scale a beautiful, purpose-driven brand. The current owner is stepping back to focus on family and other ventures and hopes to find someone who can take Bodomint into its next chapter.
Bodomint’s bags blend fashion and function — designed to serve as diaper bags, travel companions, and everyday lifestyle pieces — with particular appeal to stylish, active, beach-loving moms. The brand stands at the intersection of two growing markets: the $654M+ global diaper bag industry and the $9B+ surf and beach lifestyle space.
Included in the sale is a full library of thousands of professional lifestyle and product photos, videos, and brand assets — saving the buyer tens of thousands in startup content creation. The mobile-optimized Shopify store is integrated with an active Etsy shop, and the brand is approved for Amazon Brand Registry. Fulfillment is handled via a third-party contractor out of Santa Ana, CA, and supplier relationships are in place and reliable.
The brand’s target audience includes U.S.-based women ages 25–44 with mid-to-high income levels and family-oriented, coastal lifestyles. Bodomint’s visual identity, product design, and customer base position it to stand out in a crowded market — especially in the hands of a buyer with marketing know-how or creative vision.
Key Highlights:
$29K revenue in 2023
$80 lifetime AOV
37,457 website sessions in 2023
Shopify Website + Etsy Shops built with integration
Thousands of professional photos and videos included
Trademarked brand name
Approved for Amazon Brand Registry
$26.2K worth of inventory (at cost) included
U.S.-based LLC in good standing
Third-party fulfillment model
Established manufacturing relationships
This is an ideal opportunity for a marketing-savvy entrepreneur, creative founder, or work-from-home parent looking to scale a beautiful, purpose-driven brand. The current owner is stepping back to focus on family and other ventures and hopes to find someone who can take Bodomint into its next chapter.
About the Business
- Years in Operation
- 11
- Employees
- 0
- Currently Relocatable
- Yes
- Currently Home Based
- Yes
- Facilities & Assets
- This business includes a trademarked brand name, a mobile-optimized Shopify website, an active Etsy shop integrated with Shopify, Amazon Brand Registry approval, and established relationships with reliable manufacturers. Shopify Website with 2,210 Customers, Instagram with 9,347 Followers, Email List with 4,400 active subscribers.
Sale also includes $23.6K worth of inventory (at cost), thousands of professional product photos, videos, and marketing assets, and a third-party fulfillment relationship out of Santa Ana, CA. - Website
- https://www.bodomint.com
- Market Outlook / Competition
- Bodomint serves U.S.-based women ages 25–44, many of whom live active, family-oriented lifestyles. Positioned between the $654M diaper bag market and $9.15B surf lifestyle market, the brand appeals to stylish, adventurous, beach-loving women. With strong branding and presence on Shopify and Etsy, Bodomint stands out in a unique and growing niche.
- Opportunities for Growth
- Major growth potential through expansion into Amazon (Brand Registry already approved), influencer partnerships, email/SMS marketing, and additional product launches. There's also untapped opportunity in wholesale or retail partnerships. The brand is ideal for a marketing-savvy buyer or work-from-home entrepreneur ready to scale. Growth will require time, consistent effort, and some investment in marketing.
About the Sale
- Seller Motivation
- Owner is shifting focus to family and other ventures
- Transition Support
- Seller is happy to provide onboarding support, including product overviews, operational workflows, and vendor introductions. Up to 30 days of email and phone support included to ensure a smooth and successful transition.
Listing Info
- ID
- 2391081
- Listing Views
- 803
Attached DocumentsAttachment Disclaimer
Listing ID: 2391081 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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