Under-Optimised, Under-Monetised Opportunity

A long-established online mathematics education platform with strong brand authority, diversified monetisation, and meaningful upside. The business has seen limited active optimisation recently, creating an attractive opportunity for a buyer to unlock value.

Background
Founded over 20 years ago by a mathematics professor, the business began as a leading online mathematics and Stem resource and grew into a trusted destination for students worldwide. Initially monetised through advertising (Display ads), it later evolved into a product-led EdTech platform offering subscription-based tools and live tutoring services, reaching peak revenues of approximately $12,000 per month.

Asset List
- Long-standing mathematics education brand and full content library (20+ years)
- AI-powered math solver SaaS platform
- Integrated live tutoring system with automated workflows
- Subscription billing and customer management infrastructure
- Display advertising account with premium ad partner (Raptive)
- Email list with 380,000+ subscribers
- Social media presence (17K Instagram, 36K TikTok followers)
- Sister platform: unreleased AI education SaaS platform, included as part of the sale
- Brand assets, operational documentation, and historical data

Monetisation
- Monthly and annual SaaS subscriptions
- Live tutoring subscriptions
- Display advertising revenue

Audience
- Over 2 million annual page views
- Large, global student-focused user base
- 380,000+ email subscribers
- Strong owned social channels across Instagram and TikTok (17k Instagram followers & 36k TikTok followers)

Opportunity
The platform is currently under-optimised across SEO, product development, and audience monetisation. With limited recent content updates and minimal active marketing, a buyer with EdTech, SEO, or operational experience can revitalise growth, improve conversion rates, and expand revenue streams. The inclusion of an unreleased sister platform provides optionality for future AI-driven product expansion.