Hot Listing

Established eCommerce Marketplace Platform with Rebuild Upside

Asking Price$69,000

Cash Flow
Not Disclosed

EBITDANot Disclosed

Gross Revenue

Inventory$5,000
Included in asking price
FF&ENot Disclosed

Real EstateNot Disclosed

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Hot Listing

Established eCommerce Marketplace Platform with Rebuild Upside


Asking Price$69,000

Cash Flow
Not Disclosed

EBITDANot Disclosed

Gross Revenue

Inventory$5,000
Included in asking price
FF&ENot Disclosed

Real EstateNot Disclosed

Business Description
Established multi-channel eCommerce marketplace business with long-standing account history across major online platforms, including eBay, Walmart Marketplace, Amazon, and Wayfair. The business offers a buyer the opportunity to acquire existing marketplace infrastructure, account credibility, supplier relationships, product history, and a proven operating framework without starting from scratch.

The asking price has been reduced from $99,000 to $69,000. The seller is currently focused on his primary job responsibilities and does not plan to continue investing additional time or capital into replenishing inventory. Current inventory is approximately $5,000–$6,000, subject to final count at closing. Despite limited owner involvement and reduced inventory depth, the business still generated approximately $60,000–$70,000 in sales during the first half of 2026, demonstrating continued marketplace activity and potential for the right operator.

The business is anchored by an established eBay storefront with strong historical account credibility, approximately 99.3% positive feedback, 71,000 items sold, and approximately 2,500 followers. The eBay account has a long operating history and substantial historical product data, which may provide a meaningful advantage compared with launching a new seller account from the ground up.

The business also has an established Walmart Marketplace presence. Walmart has shown meaningful momentum despite the reduced SKU count and limited owner focus, especially in practical evergreen product categories. This suggests that with renewed inventory investment, SKU expansion, and more active marketplace management, a buyer may have the ability to rebuild and scale sales.

Historically, the product mix has included practical, utility-driven categories such as watch repair tools, kitchen and bath fixtures, door hardware, garden accessories, paper bowls / plates, and other home improvement / DIY products. These are evergreen product categories rather than short-term trend products.

The seller previously operated a broader SKU base but gradually reduced the number of active SKUs due to limited time and capital allocation. As a result, current sales are concentrated in a smaller number of active SKUs. This creates both a risk and an opportunity: the current business is not being represented as a fully optimized passive cash-flow acquisition, but rather as an established marketplace platform with rebuild potential.

The sale includes marketplace account infrastructure through the existing S-Corp entity structure, supplier relationships, available historical product knowledge, the company’s registered trademark, current inventory on hand, and seller transition support. The seller will provide supplier information and introductions to help support a smooth transition.

Operations are lean and flexible. The business currently uses a third-party logistics provider for inventory storage and fulfillment, with no long-term warehouse lease or facility obligation. The seller currently spends only limited time operating the business.

This opportunity may be a strong fit for an experienced eCommerce operator, marketplace seller, importer, distributor, or entrepreneur who understands online marketplace operations and wants to acquire an established platform with account history, supplier access, low overhead, and clear rebuild upside.
About the Business
Years in Operation
7
Employees
Owner spends a few hours a week to manage the business
Currently Relocatable
Yes
Facilities & Assets
The business uses a third-party logistics provider for inventory storage and fulfillment. There is no long-term warehouse lease, facility commitment, or major fixed overhead obligation, which provides flexibility for a buyer.

No major hard assets are included other than inventory on hand at closing. The sale is expected to include the GJ trademark, marketplace account infrastructure through the existing entity structure, supplier relationships, available historical product knowledge, and seller transition support including supplier introductions.
Market Outlook / Competition
The business operates in large eCommerce marketplace categories with ongoing demand, including watch repair tools, kitchen and bath fixtures, door hardware, garden accessories, paper bowls / plates, and other practical home improvement / DIY products.

Competition comes from other marketplace sellers, direct importers, private-label sellers, and larger online retailers across eBay, Walmart, Amazon, and Wayfair. Key competitive factors include seller reputation, account history, pricing, listing quality, inventory availability, advertising strategy, fulfillment speed, and assortment depth.

The business benefits from established marketplace account history, eBay seller credibility, Walmart marketplace presence, supplier relationships, low overhead, and a flexible 3PL structure. For the right buyer, these existing assets may provide a meaningful head start compared with building new seller accounts and supplier channels from scratch.
Opportunities for Growth
The primary growth opportunity is to rebuild SKU depth, replenish inventory, and restore historically successful product categories. The seller previously operated with a broader assortment but reduced active SKUs over time due to limited time and capital allocation. Current inventory is low, creating an opportunity for a more active eCommerce operator to rebuild sales.

Growth may come from replenishing proven categories, expanding eBay and Walmart listings, reactivating Amazon and Wayfair, improving pricing and promoted listings, leveraging supplier relationships, and adding more active advertising or social media marketing. Practical evergreen categories such as watch repair tools, kitchen / bath fixtures, garden products, door hardware, and paper products may provide additional expansion opportunities.

This is best viewed as an established marketplace platform with rebuild upside, not a fully optimized passive-income business.
About the Sale
Seller Motivation
Owner is pursuing other business ventures and focusing time on new opportunities
Transition Support
Seller will provide transition support for 4 weeks, up to approximately 5 hours per week.

Transition support is expected to include operational handoff, marketplace account overview, supplier information, introductions to key suppliers, product history discussion, and general assistance to support continuity after closing.
Listing Info
ID
2496826
Listing Views
2496

Listing ID: 2496826 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.


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