This 19 year tenured and profitable direct mail advertising company, located in Wisconsin, is for sale due to the pending retirement of its owner.

Their services include sales, design, printing & mailing(both currently done through a reliable printer and the USPS for mailing) of the advertising publications. They currently focus on a local metro area in Wisconsin. Opportunity to materially expand to new areas throughout the state.

Current 2024 sales are about $368,800 per year, which should generate over $180,000 of owner’s profits (“Seller’s Discretionary Earnings”). It is home based which keeps costs low, there would be no employees to manage, and the owner says it’s easy and fun to operate. Current owner works less than 20 hours per week. Sales are up about 8% over 2023.

If you can sell, have general computer & design skills and a little knowledge of accounting this is a very easy business to run.

INVESTMENT HIGHLIGHTS
• Strong market presence. 19 years of profitably.
• Ideal as a home-based business. No need for an expensive leased office.
• No physical assets or inventory to manage.
• Cash flow is always positive as clients are billed before publication even goes to press and due before mailing.
• Monthly general and administrative costs are very low. Phone, internet, program subscriptions, insurance and some gas. Most sales have been done by phone. Very minimal travel. Could be run from almost anywhere.
• Consistently strong sales. All publications are normally sold out 2 months in advanced. 80% repeat customers.
• Publications are strategically timed so the clients get the best results for their buck.