Gigi Daniel

Lion’s Den Business Advisors is a boutique business brokerage firm dedicated to helping business owners sell with strength and strategy. With over 25 years of experience in accounting, financial analysis, and small business operations, our team brings deep insight and precision to every deal — from valuation to closing. We specialize in representing small to mid-sized businesses across diverse industries, including automotive, retail, food service, health & wellness, and professional services. Whether you're preparing for retirement, scaling back, or ready for your next venture, Lion’s Den ensures your business is properly positioned, accurately valued, and expertly marketed to attract the right buyers. We combine real-world financial expertise with creative deal-making and digital marketing strategy. The result? A streamlined, confidential, and profitable exit for business owners who’ve put years of effort into building something worthwhile. ? What Sets Us Apart: In-depth financial understanding from decades in accounting Custom exit strategies tailored to your timeline and goals Buyer vetting and deal negotiation with your bottom line in mind Marketing that highlights the true value of your business Local expertise with national reach From first consultation to final signature, Lion’s Den Business Advisors is your fierce, focused partner in the business of selling business.

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We help business owners turn years of hard work into successful exits. With deep experience in business sales, valuations, and deal structuring, we guide entrepreneurs through every step of the selling process—confidentially and strategically. Our mission is simple: to make the sale of your business smooth, profitable, and stress-free. Whether you're ready to sell now or just exploring your options, we provide honest advice, market insight, and expert execution to help you achieve your goals. We work with businesses of all sizes across industries and pride ourselves on building relationships based on trust, transparency, and results. Selling your business is more than a transaction—it’s a major life decision. Let us help you do it right.

After founding and growing a successful horse breeding and training business from the ground up, I discovered something even more powerful than building a business of my own—helping others build and grow theirs. My entrepreneurial journey began with a deep love for horses and a strong work ethic. What started as a passion quickly evolved into a thriving equine business known for excellence, integrity, and long-term client relationships. Managing every aspect of that operation—from training and breeding to client services and financial oversight—taught me firsthand what it takes to build, sustain, and eventually transition a business. That experience ignited my desire to support other entrepreneurs on their paths, especially during the critical moments of buying, selling, or growing a company. Today, as a business advisor, I help business owners make confident, well-informed decisions at every stage of their journey—whether they’re preparing to sell, looking to acquire, or simply want a clearer picture of their company’s value. I blend real-world entrepreneurial experience with strategic insight, offering a grounded, personalized approach to every client engagement.