High-Growth eCommerce Dog Fashion Brand – 5-Star Reviews on Etsy
Asset Sale Description
Sale includes all digital assets of the company, trademarks and $15K of inventory
Soho Paws is a direct-to-consumer brand specializing in stylish wear products for dogs, including sweaters, jackets, puffers, harnesses, and leashes. Established in 2020, Soho Paws has seen consistent growth, achieving over 80,000 annual visits and generating $49K in revenue in 2023, reflecting a 69% compound annual growth rate (CAGR). Products are designed in the US and made in China, brand is registered with USPTO
Operated by two friends with full-time jobs, the business has earned a stellar 5-star rating on Etsy, supported by more than 1,300 customer reviews. Operations are streamlined through automated processes, including direct shipping from a reliable 3PL fulfillment center in Miami, Florida and customer service managed by a virtual assistant in the Philippines. The owners commit minimal time, averaging 1-2 hours per week to oversee inventory, marketing, and vendor payments.
As of November 2024, the Etsy account has been suspended due to the resale of pet apparel products not designed by Soho Paws, which was done as a way to test customer demand before designing and ordering products. The owners are now looking to sell to pursue opportunities more aligned with their corporate finance backgrounds, as revenue has been impacted due to Etsy suspension.
Key growth opportunities include: opening an Etsy store, improving branding, growing social media presence, SEO optimization, email marketing, performance marketing, expanding into new third-party marketplaces, and expanding its brick-and-mortar presence through Woofgang Bakery franchises (approved vendor).
Website: www.sohopaws.com
Soho Paws is a direct-to-consumer brand specializing in stylish wear products for dogs, including sweaters, jackets, puffers, harnesses, and leashes. Established in 2020, Soho Paws has seen consistent growth, achieving over 80,000 annual visits and generating $49K in revenue in 2023, reflecting a 69% compound annual growth rate (CAGR). Products are designed in the US and made in China, brand is registered with USPTO
Operated by two friends with full-time jobs, the business has earned a stellar 5-star rating on Etsy, supported by more than 1,300 customer reviews. Operations are streamlined through automated processes, including direct shipping from a reliable 3PL fulfillment center in Miami, Florida and customer service managed by a virtual assistant in the Philippines. The owners commit minimal time, averaging 1-2 hours per week to oversee inventory, marketing, and vendor payments.
As of November 2024, the Etsy account has been suspended due to the resale of pet apparel products not designed by Soho Paws, which was done as a way to test customer demand before designing and ordering products. The owners are now looking to sell to pursue opportunities more aligned with their corporate finance backgrounds, as revenue has been impacted due to Etsy suspension.
Key growth opportunities include: opening an Etsy store, improving branding, growing social media presence, SEO optimization, email marketing, performance marketing, expanding into new third-party marketplaces, and expanding its brick-and-mortar presence through Woofgang Bakery franchises (approved vendor).
Website: www.sohopaws.com
Detailed Information
- Years in Operation
- 5
- Facilities & Assets
- Total Inventory of: 3,852 items
Majority, 3,030 are sweaters (79%)
2,311 are SohoPaws Branded items (60%), the rest are Chinese brands
1,787 (46%) are items that is easy to remove the brand and/or have no brand
About the Sale
- Transition Support
- Shopify and Etsy Seller Training
- Seller Motivation
- To pursue other business opportunities more aligned with personal backgrounds an
Listing Info
- ID
- 2327990
- Listing Views
- 1412
Attached DocumentsAttachment Disclaimer
Listing ID: 2327990 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
